What Towels Are Best For Hotel Bathrooms? A Quick Guide to Quality, Comfort, and Durability

When it comes to providing guests with a luxurious and memorable hotel stay, small touches can make a huge impact. The towels you supply for them are no exception. The linens in your hotel, or B&B, reflect the standard of your establishment and enhance your guests’ comfort. From absorbency and softness to durability and cost-effectiveness, choosing the right towels is crucial.

What Are The Types Of Towels Needed In Hotels?

Bath Towels – Ideally soft, large and absorbent, bath towels these will be the go-to for your guests drying off after a quick shower or a relaxing, long soak in the bathtub.

Hand Towels – Used by guests for drying their hands in the bathroom, the quality of your hand towels should ideally match the quality of your bath towels.

Face Cloths –Add the perfect, pampering touch of a soft, cotton facecloth to your bathroom.

Bath Mats – Also working as a bathroom safety feature for when guest step out of the bath or shower, enhance your room with a quality bath mat that guests can sink their feet in to.

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Consider Quality Material & A Higher GSM

When it comes to towelling products, synthetic materials such as polyester may be cheaper but they aren’t as soft or absorbent which is why they are generally used for tea towels or cleaning purposes. 100% natural cotton is most-commonly used for hotel towels as it is known for its softness and absorbency.

The GSM (grams per square metre) indicates the density and weight of the towel. Lightweight, quick-drying towels tend to have a GSM of 300-400 and are ideal for areas such as the gyp or hotel pool. A medium weight offers a good balance of softness and durability and is likely to have a GSM of 400-600. Thick, plush and luxurious hotel towels tend to have a higher GSM of 600-900.

We recommend shopping for a towel between 500–700 GSM if you desire a towel that is thick enough to feel luxurious yet still manageable for laundry operations.

Keep Things Simple With A Classic Design

Most hotels use classic white towels as they project a clean, crisp look and feel to their bathrooms. White towels are great for laundering as they can be bleached and cleaned at high temperatures. Their simple, clean design also make them easier to match and replace too. Boutique hotels and small B&B’s may opt for coloured towels, but these may require extra care to maintain and to ensure they retain their colour.

Durability and Absorbency

As hotel towels are washed frequently, durability is essential. Twin-stitched hems and reinforced edges prevent fraying and extend the lifespan, ensuring ideal use in venues where regular washing and re-use are requirements.

Quick and thorough absorbency of towels is also important. Tightly woven cotton towels tend to absorb better which again; is why natural 100% cotton is favoured in the hotel industry.

The best hotel towels combine comfort, durability, and cost-effectiveness. While 100% cotton towels with a 500–700 GSM are typically ideal for most, your specific needs may vary depending on guest expectations and laundering capabilities. Investing in high-quality towels not only boosts guest satisfaction but also saves money in the long term.

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